Uses & Limitations of Marginal Costing (Cambridge International AS Accounting)
Spec point — the uses and limitations of marginal costing
Uses & limitations of marginal costing
What are the uses of marginal costing?
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The contribution can be assessed to see whether it is positive or not to assist:
- Make or buy decisions
- Whether to accept **special one-off orders **
- Whether to** close** a department or not
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Products can be ranked in order of contribution per limiting factor for:
- Strategising production plan when there is a limiting factor
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It can be used to analyse if existing customer sales cover fixed costs to assess whether:
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Penetration pricing* can be implemented when entering a new market
- to see if it is financially viable for selling price to be set very low so it only covers variable costs
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It can be used to analyse how target profits can be met
- The contribution minus the fixed costs gives the profits
What are the limitations of marginal costing?
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Inaccuracy in grouping fixed costs and variable costs can lead to incorrect analysis
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Fixed costs are excluded from product cost
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Not useful for long-term decision-making as this requires full cost information
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Cannot be used for inventory valuation because closing inventory is only valued at variable cost only
- This is not acceptable under financial accounting standards
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Some assumptions are unrealistic, for example:
- Selling price per unit is constant
- Fixed costs remain unchanged
- Variable cost per unit remains constant
What are non-financial factors?
- Non-financial factors are qualitative aspects of a business that cannot be measured directly in monetary terms but affect business performance
What is the significance of non-financial factors?
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Product quality
- Decisions based purely on contribution may reduce product quality to cut variable costs
- Poor quality can damage brand image and future sales
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Customer satisfaction
- Decisions such as discontinuing a product due to unprofitability may be financially better for the business but could lead to loss of loyal customers
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Employee morale
- Decisions such as wage cuts may improve contribution but lower morale and motivation of workers, leading to decline in efficiency
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Marginal costing only focuses on short-term profitability
- Management must consider long-term factors such as growth, market leadership and sustainability
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